The Contractor Shift: Adapting to a Mobile and AI-Driven World

tayloraguirre
posted on June 2, 2025

Contractor behavior is evolving — fast. From how they communicate and place orders to what they expect from support teams, today’s contractors demand more speed, simplicity, and personalization. And that shift is putting pressure on distributors to adapt.

In this 40-minute webcast, we explore how mobile technology and AI are reshaping the contractor experience — and what it means for distributors across every department.

Watch the webcast below:

The distribution industry is undergoing a pivotal transformation as contractors increasingly demand speed, transparency, and efficiency. This discussion distills insights from The Contractor Shift webcast—featuring industry leaders from Farmington Consulting Group, APR Supply, Robert Madden Industries, ProfitOptics, and Moblico—on how forward-thinking distributors are leveraging mobile engagement and AI-driven automation to meet evolving contractor expectations and stay competitive.

Here’s what to expect:

  • A data-backed look at what contractors want now – with fresh insights from Farmington Consulting Group‘s latest market research, presented by TJ O’Connor.
  • A real-world panel discussion featuring Chris Bohn of APR Supply and Tyler Bumpass of Robert Madden Industries, moderated by Nick Pericle of ProfitOptics— sharing how they’re navigating change, adopting new tools, and driving results.

Whether you’re in marketing, IT, sales, ops, or leadership, this webcast offers practical ideas you can apply right now to modernize engagement, streamline operations, and stay competitive.